-
Impact of Penguin Update Revealed
Stats published this week by Searchmetrics in the wake of the latest major update to Google’s Penguin algorithm have ranked the sites that have been most impacted by the roll-out and there are clearly some lessons to be learned from these figures.
-
Penguin 2.0 Update Is Here
On Wednesday 22nd May Google launched its latest update of the Penguin algorithm, which is known as Penguin 2.0. The update focuses on the linking profiles of sites and is designed to target spammy linking strategies. Penalising those sites which have spammy linking profiles within the eyes of the update.
-
UK's e-Commerce Market Continues Strong Growth
April was another good month for e-commerce activity in the UK, with the British Retail Consortium (BRC) reporting that sales were up by 8.3%, year on year, with mobile usage continuing to play a major role in driving growth.