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Fashion young woman in red suit.

Fashion Brands Must Improve Digital Marketing

More & more consumers are buying clothes online, so much so that the share of e-commerce sales is set to grow from 20% today to 25% percent by 2020. According to a joint research study by international market place Zalando and consultancy firm Boston Consulting Group (BCG). In today’s market is vital for fashion brands to have a solid online marketing strategy.