Month: December 2018

  • Fashion Brands Must Improve Digital Marketing

    More & more consumers are buying clothes online, so much so that the share of e-commerce sales is set to grow from 20% today to 25% percent by 2020. According to a joint research study by international market place Zalando and consultancy firm Boston Consulting Group (BCG). In today’s market is vital for fashion brands to have a solid online marketing strategy.

  • UK Retail Suffers Worst November Footfall Decline In Almost A Decade

    As Black Friday is being branded more often as a predominantly online-only event, UK retail has endured the biggest drop in footfall (November) for almost 10 years.

  • E-Commerce Continues to Grow Amid Turmoil on the High Street

    E-Commerce Continues to Show its Strength The Office for National Statistics have recently released data on how E-Commerce is performing in the UK. This news brings good news for online retail and search marketing agencies but more stress to a already suffering High Street. The stats released performance throughout all of 2017 with many expecting […]

  • Influencer Marketing for Retailers (Could It Work for Your Retail Business?)

    Influencer marketing is one of the biggest catchwords of the decade in digital marketing, it can work for all types of business, but it has the biggest potential to grow sales and brand awareness in the retail industry. In this blog, I am going to explain why some retailers use influencer’s and what these ‘insta-famous’ […]

  • Yahoo to Pay Out £39 Million After Data Breach

    Yahoo Pays For Data Breach Yahoo are being forced to pay out £39 million ($50 million) in damages after a data breach in 2013 led to three billion accounts being taken by hackers. According to the Associated Press the money will be used to help the 200 million affected by the hack. Yahoo originally revealed […]